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How to Choose the Right Lipstick Color?

Women and girls have always sought to enhance their attractiveness, and lipstick does a great job of that.

Let’s take a look back at the history of this familiar item in a woman's makeup bag.

The History of Lipstick

It spans millennia, with its use serving different purposes across various eras and cultures.

Ancient World. It is believed that lipstick was first invented around 5000 years ago in Mesopotamia. Even more is known about the lipstick used by ancient Egyptian women. In Ancient Rome, bright lipstick signified a high social status.

Middle Ages. During this period, women might have faced persecution for wearing bright lipstick, with some even facing the stake.

18th-19th Centuries. The fashion for theater and opera revived the popularity of lipstick once again.

Early 20th Century. Thanks to the brand Guerlain, lipstick appeared in the familiar elongated tube we know today.

Today, the beauty industry offers countless shades and textures, catering to the needs and preferences of everyone while inventing new formulas, colors, and varieties.
Lipstick is not only a symbol of style and self-care, but also a tool for self-expression.

We’ve put together some tips for choosing the right lipstick color.

Here’s what’s important to consider in order to highlight your beauty and style:

✅ Skin Tone
If you have fair skin, shades of pink and neutral tones work best.
For darker skin, vibrant and bold colors like red or dark brown are great choices.

✅ Eye Color

Blue eyes look more expressive when paired with various shades of pink or peach, and bright red works well too;
⭐ If you have gray eyes, consider nude, blackberry, and plum shades;
Brown eyes are complemented by red, brown, and light pink lipsticks;
Green eyes match beautifully with rich terracotta, pink, and ruby shades.

✅ Season
Light and bright shades are perfect for spring and summer,
while deeper and richer colors are suitable for fall and winter.

✅ Makeup Style
For a natural makeup look, neutral lipstick shades are the best fit.
For evening makeup or special occasions, you can opt for bolder colors.

✅ Comfort Level
Personal comfort is key. If you feel confident wearing a specific shade, it can become your signature style.

How to Choose the Right Lipstick Shade

✅ Use Testers
The best way to determine which shade works best for you is to try out several options. Utilize testers in cosmetic stores and see which shade looks best on your lips.

✅ Find Out Your Skin Undertone: Warm, Cool, or Neutral.

⭐ If you have a warm undertone: go for powdery pinks, peaches, and also consider bronzy, scarlet, and coral shades;
⭐ If you have a cool undertone: try soft mocha, nude, berry, and wine shades;
⭐ If you have a neutral undertone: feel free to experiment with all the shades mentioned above.

✅ Compare Several Options on Different Areas of Your Lips.
Check them out side by side to pick the best one.


✨ A Few More Tips:

✅ Determine your natural lip color in daylight before buying lipstick;

✅ See how the lipstick shade pairs with your clothes and accessories;

✅ Try out various shades and tones. You’re sure to find one that perfectly complements your look;

✅ Keep in mind that some lipstick shades can make your teeth appear whiter, while others might highlight any yellowing.

Experiment, consult with makeup artists, and most importantly, enjoy the beauty of every moment when you feel attractive and confident thanks to the right lipstick.
Daria Lagutina
Article author, translator

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